Lesson 7: The wizard of Apple

Steven Paul Jobs ( 24 February 1955 – 5 October 2011) , most popularly known as
Steve Jobs was the co-founder, chairman and chief executive officer of Apple Inc. He
was the pioneer of the personal computer revolution. He was famous for his career in
the electronic field of computers and consumers. This became possible through the
marketing of Apple computers.
In 1985, Jobs left Apple after losing a power battle with the board of directors. He
then founded NeXT, a computer platform development company specializing in the
higher education and business market. On the other hand, Apple failed to bring up
any new operating system during Job’s absence. Jobs returned to Apple as an adviser,
and took control of the company as an interim CEO. By 1998, Jobs brought back
Apple to profitability from the verge of bankruptcy. He supervised the development
of iMac, iTunes, iPod, iPhone and iPad. These devices are so simple and user
friendly that even a child can operate them.
He supervised the company’s Apple
Stores, iTunes Store and the App
Store too. The success of these
products and services brought about
steady financial returns for several
years and pushed Apple to become
the world’s most valuable publicly
traded company in 2011. This
triumph is regarded as the greatest turnarounds in the business history.
Steve Jobs has been highly acclaimed as a visionary leader. Jobs has changed
people’s perspective computer, and how they use it, consume personal media, and
how they communicate with each other. Hence i-Books, i-Phones, i-Pods and i-Pads
have become extremely popular. Jobs saw and felt the need of Wi-Fi (wireless
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internet connection) in laptops. It is who made Wi-Fi a standard feature of every
laptop, and of many other devices worldwide. So Jobs’ dream to be anywhere
anytime became a reality.
Jobs also co-founded and served as chief executive of Pixar Animation Studios. He
became a member of the board of directors of The Walt Disney Company in 2006,
when Disney acquired Pixar.